kawaii (kəˈwʌɪ/)

the quality of being cute, or items that are cute.

I have always had a tendency to be drawn to anything kawaii. Yes, I’m a thirty year old grown woman but I still love my pinks, bright colors and sparkles and still have a soft spot for pretty looking knick knacks. My childish disposition has never really gone away despite me growing up… so imagine my delight when we visited this shop during our Japan trip.

Kiddy Land is a toy store in Japan that mostly sells Japanese character toys and goods,although you can find some well known western brands here as well like My Little Pony, Disney and Marvel. They have around 80 branches all over the country — the one we went to was their flagship store in Harajuku. It was awesome! Five floors of kawaii toys and goods!

“KIDDY LAND helps keep your mind, body and soul youthful, now and forever”

This is what they’re saying in their website, and having been there, I can definitely say I felt very young again surrounded by all the cuteness. It is without a doubt, a paradise for kids and kids at heart (like me!).

Here’s a couple of photos of the things that can be found inside the store.

The photos above are just a little sample of what can be found in-store… If you happen to visit Harajuku on your Japan trip, definitely try dropping by to check out all the other items they have for sale.

They change their displays and floor layouts periodically as well so there’s always something new and unique in every visit.